551. ‘You’ll Never Walk Alone’, by The Crowd

It’s our third charity chart-topper in six months, after over thirty years of managing quite happily without them, and so I’m introducing a new template. For every charity single that features henceforth, I’ll first spend a paragraph detailing how terrible the tragedy that inspired it was. I’ll then spend several more paragraphs detailing how terrible the ensuing record is… Sounds good?

You’ll Never Walk Alone, by The Crowd

2 weeks, from 9th – 23rd June 1985

The serious bit, then. On 11th May 1985, at a Third Division match between Bradford City and Lincoln City, a fire broke out in the main stand of the home side’s Valley Parade stadium. A fan had dropped a cigarette butt through a hole in the floor, where it landed on a pile of litter. On a dry and windy day, the stand was engulfed with flames inside five minutes. Fifty-six people died, many horrifically burnt alive, while another two hundred and sixty five were injured.

Gerry Marsden, of Gerry & the Pacemakers fame, decided to make a record to raise money for the victims and their families, and settled on a cover of his band’s 1963 #1, ‘You’ll Never Walk Alone’, which was already a popular terrace song. He assembled a cast drawn from all corners of the British popular entertainment scene…

And the record sounds exactly as you’d expect. It is a large group of people singing along to ‘You’ll Never Walk Alone’. It’s not awful; it’s far from being particularly good. It’s karaoke, recorded solely to make money for a good cause. I’m sure Marsden’s heart was in the right place (and he wasn’t just bandwagon jumping his way back to relevance). The most interesting thing about it, by far, are the people involved. Band Aid was full of bright young things; USA for Africa was a ‘Who’s Who’ of American pop. The Crowd are, well, a crowd.

Let’s start with the musicians. There’s Gerry Marsden (becoming the first person to top the charts with the same song), there’s Jim Diamond, Kiki Dee, Denny Laine, Tony Christie and Rick Wakeman. There’s Rolf Harris… There’s Motorhead and The Nolans! (Any record that manages to feature both Motorhead and The Nolans cannot simply be dismissed…) There’s Phil Lynott of Thin Lizzy, John Entwhistle of The Who, and Frank Allen of The Searchers. There’s Black Lace!! And then there are the non-musicians… The DJ Dave Lee Travis, the boxer John Conteh, the comedian Keith Chegwin, certified national treasure Bruce Forsyth…

Frankly, there are too many to list properly. It is a mind-bender of a lineup, a walking pub quiz question of a number one… Some bloke called Paul McCartney is relegated to a spoken-word ‘B’-side (completely understandable when you’ve already booked Rolf Harris and Cheggers…)

The fact that this record gave a #1 single to so many different people makes me think it should be better remembered. Except, then I press play one more time and realise why this has been quietly forgotten. It’s neither good enough, nor bad enough, to linger very long. And, sadly, the Valley Parade fire would also be overshadowed by another disaster in a British football stadium before the decade was out… ‘You’ll Never Walk Alone’, meanwhile, has been back atop the charts fairly recently, still raising money for charity.

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548. ‘We Are the World’, by USA for Africa

You wait thirty-odd years for a charity single, and then two come along in the space of four months…

We Are the World, by USA for Africa

2 weeks, from 14th – 28th April 1985

Trust the Americans, eh? They see a successful, popular original and, rather than just accept it, they have to remake it… Is ‘We Are the World’ to pop music what ‘The Office’ was to sitcoms, or ‘Ringu’ to horror movies? And in true American fashion, everything here is bigger than anything found on ‘Do They Know It’s Christmas?’: bigger production, bigger stars, a bigger song (literally… it’s over seven minutes long…)

Bigger, yes. But is it better? Well, no. From the minute the syrupy, faux-grandiose intro kicks in, you know what this is going to be. Seven long minutes of earnest, self-indulgent, do-gooding cheese. As with Band Aid, I try to identify as many voices as I can. Lionel Richie gets things underway, I can hear Stevie Wonder, and Kenny Rogers, and Michael Jackson on the chorus (he and Richie were the Geldof and Ure here in writing this behemoth, while Quincy Jones was on production duties). I can hear Diana Ross, and Cindi Lauper (who really goes for it). And Bob Dylan – this is the only time he’ll be appearing on a #1 single – and in true Bob Dylan fashion he sings his lines like your uncle obliviously singing along to something on his headphones… It’s true we make a better day, Just you and me… (it’s my personal highlight of the entire song, to be honest…)

I’m quite embarrassed by the voices I didn’t recognise, for this makes Band Aid look like a primary school assembly. George Michael? Bananarama? Pfft. They were clearly going for current acts, to attract the kids. USA for Africa is a ‘Who’s Who’ of American popular music, including Tina Turner, Paul Simon, Billy Joel, Dionne Warwick, Willie Nelson, Bruce Springsteen, Ray Charles, all the Jacksons, Smokey Robinson, Bette Midler and Harry Belafonte (whose idea this whole thing was, after he’d seen the success of Band Aid) among many others. There was a sign above the studio asking these superstars to ‘check their egos at the door’, while Stevie Wonder joked that if the recording wasn’t finished in time he and the equally blind Ray Charles would be driving everyone home. And yet. None of these names, or this admirable attitude, manage to make this a particularly enjoyable listen…

For a start, what are they singing about? This was recorded for the same reason as Band Aid – to raise money for those starving through the famine in Ethiopia – but where ‘Do They Know It’s Christmas?’ has so many memorable lines (for better or worse) this has very few. We are the world, We are the children… sticks with you, as does the soaring It’s a choice we’re making, We’re saving our own lives… (which is the best line, for me, musically). The rest just float past in a sea of glossy blandness. What they’re really missing, I think, is Status Quo…

Some people think charity records should get a free pass. That because they’re raising money they can be as crap as they want, and it’s our duty to buy them anyway. I disagree, and will not be holding back as I rip into charity singles on this countdown. Starting with this one. Just because it’s for a good cause doesn’t mean it shouldn’t try to be a good song. Plus, there’s always the uncomfortable sight of wildly rich recording artists – who could have donated a million dollars without blinking – caterwauling on about us all being a part of God’s great big family…

Still, despite it being a bloated fart of a record, ‘We Are the World’ actually ranks towards the higher end of the charity song scale. It was written by Lionel Richie and Michael Jackson, after all. And, as someone who has lived in Asia for many years, I can confirm that this is a much more widely-known song than ‘Do They Know It’s Christmas?’, largely thanks to the MJ-factor. Plus, this ‘We Are the World’ is for any time of year, not just Christmas… I was going to add that, unlike Band Aid, USA for Africa hadn’t been re-attempted. Except it turns out that it has been: in 2010, after the devastating earthquake in Haiti, featuring the likes of Justin Bieber and Kanye West, as well as Jackson’s original vocals. It made #2 in the US, but only #50 in the UK… There may well be a reason I’ve never knowingly heard it…

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