There is an argument to be made that this next number one is the single most important pop song of the twenty first century. Had the debut single from the winners of ‘Popstars’, a docu-competition in which a brand new group was formed in front of the viewing public’s very eyes, not been a huge, million-selling success, then think what we might have been spared…

Pure and Simple, by Hear’Say (their 1^st of two #1s)

3 weeks, from 18^th March – 8^th April 2001

It would be easy to claim that this is the moment in which pop music was irredeemably ruined, all credibility stripped from the process of making pop, and that from here on the charts were off to hell in a handcart… In fact, that would be too easy. Pop music has always been reliant on photogenic puppets singing other people’s songs. What reality TV did was to bring the tawdry process out into the open, and to give the public a say (not always a good idea…)

Though I didn’t realise, or had forgotten, that Hear’Say were not chosen by a public vote. No, the five winning ‘Popstars’ were chosen by a judging panel, and the series filmed more as a documentary than a competition. The final episode aired on the day that ‘Pure and Simple’ entered at number one, the fastest selling debut of all time, with the Radio One announcement seen as the culmination of their journey.

What of the song, then, that kicks off this brave new world? It’s… alright. I remember actually liking it at the time, aged fifteen; but it hasn’t quite stood the test of time for me. It’s got some nice touches, some soulful vocals, and an ear-catching chord progression. But it can’t escape the fact that it already sounds dated, more 1998 than 2001, and that it is in debt to at least three other recent songs.

It has the cheapness of Atomic Kitten’s ‘Whole Again’, while it is also reaching for (and missing) the sassiness of All Saints’ ‘Never Ever’. And it is a clear melodic rip-off of Oasis’ ‘All Around the World’ – a fact noted by Noel Gallagher, who wisely let it slide given the liberal amount of melody borrowing he had done in his time. It had originally been recorded, but not released, by short-lived girl group Girl Thing a couple of years earlier.

Having said all that, and with these shortcomings fully in mind, ‘Pure and Simple’ stands head and shoulders above pretty much every Pop Idol/Fame Academy/X Factor/you name it winner’s single that came after. It is a decent, upbeat pop song, with lyrics that allow it to exist beyond its talent show context, and not a maudlin ballad about overcoming obstacles, making your dreams come true, and earning Simon Cowell millions of pounds…

I was about to launch into a (short) potted history of Hear’Say’s post-‘Pure and Simple’ career before remembering that they bucked the odds and actually managed a second number one. Fair play to them. We’ll save the bio for next time. And we’ll have plenty of time to reflect on the reality TV era – perhaps the biggest pop ‘genre’ of the 21^st century – over the course of the fifty-plus number ones it has generated. Not all of which are terrible (though many of course are), and a handful of which are pretty damn good!