Lo! What is that I hear on the horizon? Rock…? Music…?
Vertigo, by U2 (their 6th of seven #1s)
1 week, from 14th – 21st November 2004
I am a confirmed U2 sceptic. I think they can be too clever for their own good, too preachy, too glossy… But I’ve also enjoyed most of their earlier chart-toppers, from the bluesy ‘Desire’, to the arty ‘The Fly’, to the danceable ‘Discotheque’. I am also ready to forgive U2 anything, now that they’ve restored rock and roll to the top of the charts.
And ‘Vertigo’ does rock. The riff is brutally simple, and the chorus’s hook-line (Hello, Hello, I’m at a place called vertigo…) is brutally catchy. I especially like the verses, where the Edge’s guitar chirps and cheeps like a wildcat ready to pounce, and a filthy bassline is brought to the fore.
I wouldn’t go so far as describing it as ‘punk’, as some outlets did at the time. Yes it’s simple, and blisteringly fast. But it’s U2, in 2004. ‘Vertigo’ lent its name to one of the biggest tours of all time. It was used to advertise the iPod. And it’s still very glossy. The chorus, as effective as it is, is polished to an edge-less (pardon the pun) gleam. While the middle-eight, which is very U2 with Bono intoning All of this can be yours… in a chiming break, breaks any punk-y aspirations once and for all.
I’d also suggest that ‘Vertigo’ is a slight rip off of ‘Elevation’, from their previous album, which had a similarly dumb, sledgehammer riff. 21st Century U2 always had one rocking single per album, and at least one ballad (see their soon to follow final #1). Which could also be seen as a slightly cynical, commercial approach to album-making when compared to their ‘90s concept albums. Then again, like I said, I am a big old U2 sceptic.
But, really. This is a great song. And it ensures that U2 can claim a chart-topping career spanning over sixteen years, an impressive feat for any act. And, alongside their feature on LMC’s ‘Take Me to the Clouds Above’, it means that 2004 was their most successful chart-topping year. The album ‘Vertigo’ came from, ‘How to Dismantle an Atomic Bomb’, was also one of their most commercially successful. It was also a bit of a swansong, as by the time of their following LP, in 2009, pop music seemed to have finally moved on from them.

