No song conjures up the year 2002 more than this tune, that year’s song of the summer.
A Little Less Conversation, by Elvis (his 18th of twenty-one #1s) Vs. JXL
4 weeks, from 16th June – 14th July 2002
It sounds curious, and potentially disastrous: a little known Dutch DJ remixing a little known Elvis track from one of his long-forgotten late sixties movies. But, through some strange alchemy, the original’s brassy swagger mixes nicely with JXL’s big, accessible beats, and creates a great pop song.
What remains is Elvis-enough for people who were around when he was alive, and modern enough for those who weren’t. It helps that few people probably knew the original, but also that it was recorded in 1968, around the time of the comeback special, when what is now Elvis’s most familiar pop culture persona was born. Elvis sounds like Elvis, deep voiced and lip curled, and the added echo makes it sound like he’s coming live from the other side. All that’s missing is a thank you very much to finish.
JXL (officially Junkie XL, though that was presumably shortened to keep things family-friendly) was Tom Holkenberg, a DJ active since the late-eighties. He had worked as a producer with several punk and metal bands, as well as becoming big on the rave scene and touring with the Prodigy. None of which sounds like the guy who came up with this super-mild, catchy, chart-friendly hit. As much as I like the record, I’d sooner call it cheesy than cool, and do wonder if Norman Cook considered lining up any plagiarism suits against all the Fatboy Slim style drum-breaks and goofy fills.
The original ‘A Little Less Conversation’ had featured on the ‘Ocean’s Eleven’ soundtrack in 2001, presumably bringing it to the attention of Nike. They then commissioned JXL to remix the song for an advert to tie in with the 2002 World Cup, in which the world’s best footballers competed in a first-goal-wins tournament in a cage. Maybe I’m of the perfect age to get swept up in the nostalgia of it, but watching that advert again, much like hearing this song, feels so ‘2002’ that it hurts.
The single followed a few months after the advert, and was sitting at #1 as Brazil won a record fifth world title. Equally record-breaking was the fact that, after a twenty-five year tie, Elvis moved ahead of the Beatles and onto eighteen UK #1 singles. It kicked off a bit of a renaissance for the King, and a collection of his number one hits (including this remix) became a huge seller that autumn. I’d credit this single, and the album, for getting me into Elvis, and enjoying his music to this day. In 2003 another Elvis remix, this time of ‘Rubberneckin’’ by Paul Oakenfold, made #5.
JXL meanwhile, while not quite a one-hit wonder, never made it higher than #56 without Elvis’s help. Still, he was the first person to be allowed by Elvis’s estate to remix one of his songs, which is an honour of sorts. And he is responsible for introducing many youngsters (me included) to The King, and to one of the greatest ever rhyming couplets in chart-topping history. A little less conversation, A little more action please, All this aggravation ain’t satisfactioning me… Thank you very much, indeed.
The UK Number Ones Blog 