A rock band! With guitars! On top of the singles charts in the Year 2000!
Beautiful Day, by U2 (their 4th of seven #1s)
1 week, from 15th – 22nd October 2000
The extended nature of our journey through this year has distorted things slightly, as we’ve had both Oasis and the Manics on top of the charts in recent months, not to mention the Corrs, but still. Rock music has become a highly endangered beast around here.
For someone who wouldn’t count himself as much of a U2 fan, their first three #1s all had merit. The raw, bluesy hum of ‘Desire’, the industrial prog of ‘The Fly’, and ‘Discotheque’s, well, disco beats were all enjoyable curios, oddities almost, which is a strange position for the biggest band in the world to be in. But here, at last, is U2: Biggest Band in the World ™.
And my heart sinks, because songs like this are why I don’t count myself as a big U2 fan. At least, not of 21st century U2. For this soaring, uncomplicated (undeniably catchy) rock music is not just setting U2’s manifesto for the new millennium, but that of rock music in general. From here we can draw a line to Coldplay, to Snow Patrol, to Imagine fucking Dragons… To U2 themselves foisting an entire album on unsuspecting iPod buyers. To stadium gigs at 300 quid a pop (or more, thanks to dynamic pricing). To streaming algorithms. To the death of indie clubs and small venues, and nightlife in general…
Okay, okay. I don’t lay all of this at the feet of U2’s ‘Beautiful Day’, but I’d say it represents a shift. They’re not the first band to soften the edges – in fact, the production here isn’t a million miles away from All Saints with William Orbit – but this does feel like a huge grasp for ubiquity. It’s a beautiful day…! Don’t let it get away… Of course, radio ate it up, and of course it featured as background to sports montages, adverts, and political campaigns, for years. (In fact, a big part of the reason I dislike this song is that it reminds me of when ITV had the rights to the Premier League highlights. This, versus the Match of the Day theme? No contest.)
The middle eight introduces a bit of edge, as Bono casts an omnipotent eye around the world and sees the oil fields at first light and the tuna fleets cleaning the sea out… But this feels more like an in-joke, to see if anyone will actually notice, than a statement. The rest of the song, unless my sarcasm detector is on the fritz, is pure motivational schmaltz. Pure corporate rock, the sort that the world’s worst CEO listens to in his Mercedes, on his way to making five hundred people redundant.
For anyone who thinks that I’m being harsh, or that I’m letting an anti-U2 bias cloud my judgement of one of their biggest hits, I will state that I really rate the two singles that followed ‘Beautiful Day’: ‘Stuck in a Moment You Can’t Get Out Of’ and ‘Elevation’. But neither of them made #1, and so we are left discussing this record. I’ll leave the final words to a quote I heard once (I wish I could remember where from): If it is a beautiful day, then I don’t need Bono telling me about it…







