What’s a turn-of-the-century Christmas time without a downtempo ballad from one of the big pop acts of the day?
Never Had a Dream Come True, by S Club 7 (their 2nd of four #1s)
1 week, from 3rd – 10th December 2000
Ballads for Christmas are not a new phenomenon, but there has been a very specific kind of syrupy love song popping up around this time since East 17 in 1994 (none of which have come close to matching ‘Stay Another Day’). Think Peter Andre’s ‘I Feel You’, B*Witched’s ‘To You I Belong’, Steps’ ‘Heartbeat’, and Westlife’s double-A massacre for the new millennium…
So actually, ranked alongside some of those dubious hits, S Club’s addition to the canon of wintry ballads is actually fairly decent. It’s got an old-time, almost soulful, feel in the groove. And it’s helped by the fact that Jo is on lead vocals, and that she was S Club’s Mel C (i.e. the one that could properly sing). Meanwhile the video is a classic of the genre, with the group all in white, trying their best to brood amidst blasts of fake snow.
I mean, it’s nothing hugely special. But it’s a nice enough song to endure for three minutes and forty-five seconds. I imagine it soundtracking a thousand and one snogs at school discos that year, and being a conduit for teenage lust is as noble a reason for a song’s existence as I can think of. Oh, and it was also 2000’s Children in Need official single, which is almost as good a cause, and probably a big factor in it becoming a belated second #1 for S Club, as well as the year’s ninth biggest seller.
My attention, though, starts to wander sometime around the midway point. I begin to realise why this has been forgotten among S Club’s peppier hits. They acquit themselves well but really, slow songs like this aren’t what S Club were about. Interestingly, though, this was their only single to make the Billboard charts – no mean feat for a British pop act at the time – and it ascended all the way to #10.
By the time this record ends in a cascade of tinkles, I’m starting to think this might actually have tipped over into the saccharine, and might actually be a bit crap. But no! I block these thoughts because, as with Steps and the Spice Girls, I am disposed to think kindly of S Club 7, thanks to those old rose-tinted spectacles. For which I will not apologise!



















