After four months, sixteen weeks, one-hundred and twelve days… a long old time however you want to count it… something desperately needed to end Bryan Adams’ record-breaking run. Thank God for U2, then, and the lead single from their seventh album.

The Fly, by U2 (their 2^nd of seven #1s)

1 week, from 27^th October – 3^rd November 1991

And it’s a real palate cleanser after the thick stodge served up by Bryan. ‘Achtung Baby’ was a big departure for U2, away from the new-wave rock of their early albums. Away even from ‘Rattle and Hum’, and the stripped back rock ‘n’ roll of their first #1 ‘Desire’. ‘The Fly’ was intended as an opening statement: this is where we are now.

Where they were now was distorted, industrial rock, with clear influences from the musical movement of the time: electronic dance. Everything is drenched in a murky reverb, even Bono’s half-rapped verses, and his falsetto vocals in the chorus. It must have surprised fans who’d fallen in love with ‘Pride (In the Name of Love)’, or ‘With or Without You’.

Despite this being U2, and a number one single, I don’t think I’d properly listened to ‘The Fly’ before today. It was the album’s biggest hit, but I’d say the subsequent singles – ‘One’, ‘Mysterious Ways’ and ‘Even Better Than the Real Thing’ – have left a bigger cultural mark. But I like it: it’s uncompromising, innovative, and the most ‘nineties’ number one so far. We’re almost two years into the decade, and this is first chart-topper that categorically couldn’t be mistaken for coming any earlier.

I said we needed something to kick the overblown ‘(Everything I Do)..’ out the way. And it’s funny, because U2 aren’t the first band you’d normally turn to for unpretentious rock ‘n’ roll. If you dig a little deeper into the song, you’ll find that it believes in itself every bit as much as its predecessor. It’s sung, according to Bono, by a character called ‘The Fly’, who’s in hell but who’s actually quite loving life down in the fiery pits: Look I gotta go, yeah, I’m running out of change… the song ends with… There’s a lot of things, If I could I’d rearrange…

Luckily, you can ignore the brainy stuff and lose yourself in the song’s cool groove. It rocks, whatever the message, and U2 are at their best when they rock. Luckily for this blog, many of their lead singles, and therefore their number ones, do instantly leap from the speakers. Oasis were good at this, too: picking for a lead single not the best song on an album, but the one that made the most noise and the biggest statement. Yes we’re back, ‘The Fly’ seems to say, and we’re the biggest band on the goddamn planet!

This record is very modern in another way, too. Since the mid-eighties, guitar-led music has lost its place as the driving force in pop. Rock bands now can often only make #1 with a lead single, such as this, propelled to number one thanks to their fanbase (see also Queen’s ‘Innuendo’, and Iron Maiden’s ‘Bring Your Daughter…’) Rock has made a comeback of sorts in the 1990s, but under limited terms. Never again will it be the default sound of the charts.